Posts Tagged: gaming

Digital rights are the key to next-gen success

The upcoming PS4 versus XBox One fight could easily be won over policies instead of games.

Console exclusives will dominate conversation out of the gate but I expect a stalemate a year from now; the incentive for cross platform gaming is especially strong this next generation. The XBox One and PS4 share a similar, PC-like architecture which makes ports from one console to another easier. In addition, rising PC and mobile competition should translate into fewer overall consoles sold. It’s smart business sense for games to launch on as many platforms as possible.

However, digital sales will be dominant on consoles sooner than many skeptics think. A digital sales policy that’s straightforward, permissive and consumer friendly will move sales more than any game exclusive will. Just look at the massive success of the iOS App Store, Steam and Netflix; clearly content fuels the majority of sales, but a strong digital policy is an integral part of each platform. For instance, Netflix has a single flat fee and few account sharing restrictions. The iOS App Store utilizes iCloud to auto download app purchases to every iPhone and iPad registered to a single user.

To Microsoft’s credit, their original XBox One E3 DRM policy anticipated a digital future. But they reversed, and as of now we’re largely in the dark on both Sony’s and Microsoft’s digital sales policy.

Each company should start by emulating Steam’s policies:

  • All console purchases should be tied to a user account, not a single or set number of devices, with unlimited downloads to a registered console.

  • Sales should be common with game prices fluctuating often. Older titles should be eventually marked down to meet lower demand.

  • Allow customers to pre-download games in a locked state at their leisure, before launch day. Then offer a quick unlock code when the game is released.

But that’s just the first step. The disc market for console games still has some clear advantages over digital: A strong used game market, multiple vendors competing over prices, the speed of a disc install versus a huge, multi gigabyte download. To address these, a digital market should provide further incentives like:

  • Digital downloads available a few days before a game shows up in stores.

  • XBox/PSN credits or other incentives (e.g. extra subscription time, themes, bonus content) for “trading in” digital downloads.

  • A true digital used market where gamers can buy and sell games (albeit with likely heavy restrictions.)

Granted, the previous suggestions would require massive coordination with game publishers, vendors, and the gaming public as a whole. Even reaching digital parity with Steam is an ambitious goal for the short term. Yet, much like we’ve seen in the music and app markets, digital sales isn’t just an option, soon it will be the dominant option. If Sony or Microsoft introduce a strong digital rights policy before their competitors, I’d expect it to be a huge factor in terms of which company “wins” this gaming generation.

Remembering Ryan Davis

Ryan Aston, The House Next Door:

Davis took over the hosting reins at GameSpot after Rich Gallop left and Gerstmann was fired, and immediately slotted into the same role at Giant Bomb. He jovially hosted the Bombcast and all of their live shows, including their panels at conventions like PAX. An incredibly funny and welcoming individual, he was just as friendly as he was amusingly insulting, but he was never disrespectful and his words never corrosive or venomous. His laugh was booming and infectious. He was an easygoing individual universally described as fun to be around. As awkward as he was at being recognized in public, he remained approachable and affable, showing fans the same love he received in return. Browsing the literal tens of thousands of comments following this sad news, it’s borderline impossible to find anyone with a bad word to say about him.

I’ve taken a while before I’ve made any mention of Ryan here after his passing almost two weeks ago, but The House Next Door’s summary here gets him right: funny, smart, universally liked. As a regular listener to the Bombcast and Giant Bomb in general, he will be greatly missed.

Are the PS4 and Xbox One really that expensive, historically?

The short answer by Ars Technica is “no”. Frankly I don’t know what’s more interesting, the notion that PS4 and XBox One are a relative bargain, or that a new Neo Geo would cost $1111 in today’s dollars.

The Xbox One: hardware analysis & comparison to PlayStation 4

It’s an older article but is worth revisiting now that the dust over Microsoft’s DRM stance has somewhat settled. AnandTech’s Anand Lai Shimpi goes into some expected serious depth here:

Differences in the memory subsytems also gives us some insight into each approach to the next-gen consoles. Microsoft opted for embedded SRAM + DDR3, while Sony went for a very fast GDDR5 memory interface. Sony’s approach (especially when combined with a beefier GPU) is exactly what you’d build if you wanted to give game developers the fastest hardware. Microsoft’s approach on the other hand looks a little more broad…It’s a risky strategy for sure, especially given the similarities in the underlying architectures between the Xbox One and PS4. If the market for high-end game consoles has already hit its peak, then Microsoft’s approach is likely the right one from a business standpoint. If the market for dedicated high-end game consoles hasn’t peaked however, Microsoft will have to rely even more on the Kinect experience, TV integration and its exclusive franchises to compete.

PS4: my next-gen console of choice

I’m far from a “hard core” gamer, but a mere two days after E3’s start this year, I preordered the PS4. I’m bullish on Sony for two main reasons: indies and focus.

The indie developer factor

E3 pressers lean on the tried and true: AAA first person shooters, racing games and sports. These are the Hollywood blockbusters of gaming, big budget games that rarely deviate from an expected template to avoid alienating fan bases. I’m not above partaking in AAA franchises with better graphics and AI, but those games will always be there. At this point diversity and originality matter more and it’s increasingly smaller budget indie developers that fill this need.

With development and distribution costs dropping, indies are a rapdly growing presence on most gaming platforms. Mobile gaming is dominated by small developer content, and indie games have become huge sellers on Steam. And it’s not just sales; some of the most critically acclaimed games last year (The Walking Dead, Fez, Journey) were decidedly indie.

Despite this, the XBox One seems tone deaf to the indie movement. The XBox E3 presser gave indies five minutes to hustle through two quick trailers, a total afterthought. Microsoft also forces indie distributers through a lot of red tape. For instance, there’s no self publishing and XBox Live often charges expensive patch fees (often prohibitively expensive for smaller dev teams) to keep games updated. It’s bad enough that several smaller studios have dropped XBox One development entirely.

In contrast, Sony has a more indie-friendly approach: a showcase of eight indies in the middle of their worldwide E3 presser. Self publishing. Aggressive courting of indie studios with PS4 dev kits. The results are almost 30 indie game console exclusives to be released by end of 2014. Sony still has to ensure their online stores are set up so gamers can discover indies easily (a major problem on the current gen XBox 360) but overall Sony has an impressive start.

Focus

Sony appears very disciplined, an about-face from their aloof stance during the PS3 debut. They’ve lined their top ranks with gaming veterans like Mark Cerny, Shuhei Yoshida and Shane Bettenhausen. The heavy gaming thrust of the PS4 is also realistic and practical. Don’t battle against Apple TV, mobile platforms or the many other web browsers and Netflix players in the living room; coexist and focus on what you do best: games.

Contrast that with Microsoft where both the personnel and vision is all over the place. Exhibit A: the DRM PR mess that’s followed Microsoft around from E3 to its 180 flip flop last week. There’s also been little added support or push around Kinect’s gaming benefits, even though it’s the main reason the system carries a $100 premium over the PS4. And XBox One’s split screen, live/cable TV focus feels dated. It’s Google TV all over again, tech effectively dead on arrival.

Smaller issues

Issues that have dominated gaming discussion online are pretty overrated. XBox and PS4 disc DRM is now on even terms and within a year or two I suspect digital downloads will be the default anyway. Microsoft’s pre-E3 vision of an all digital future isn’t just fantasy, it’s an inevitability (the rest of the tech industry – most notably Steam – have already moved this way.) While neither Microsoft nor Sony have revealed their next gen digital download policy, I’d wager they will start on similar footing.

I won’t give either system an edge on hardware either; Sony’s supposed superior gaming architecture could easily be nullified by XBox Live’s cloud computing. That leaves the launch lineups exclusive to each console, both of which are fairly weak (though Microsoft’s Forza 5 looks incredible.) And based on previous console gens, it’s a folly to extrapolate launch titles out to the quality of a console’s library years down the road.

Regardless of what happens, the future of console gaming is uncertain as mobile and PC gaming continue to make inroads. The PS4 could soundly “win” over the XBox One in sales for its first year and still be a failure. But if I’m betting now, I think Sony will start out of the gates ahead on Microsoft.

Xbox One vs. indies

Ben Kuchera, writing for The PA Report:

Microsoft doesn’t allow developers to self-publish their games on the Xbox 360, nor will it be allowed on the Xbox One. There’s been much talk about this limitation, but few really understand what it means, or why that decision not only screws over indies on the Xbox One, but the PlayStation 4 and PC as well. Microsoft, in one very broad stroke, has made it much harder for smaller developers to operate in gaming as a whole.

Occasionally I questioned if some of the examples here were a bit hyperbolic. But I’ve been reading so many reports of this from different sources that there’s clearly a lot of truth here. As a article commenter points out, it’s ironic the Microsoft tried this experiment back with 360 and the XLIG. Seeing where they started and where they are now…pretty crazy.

E3 2013: the longest day

If you love gaming and follow gaming news online, you probably already know about the Giant Bomb crew’s amazing skill as critics, writers, and podcast hosts. But if you don’t, or even are vaguely into games but dig well edited videos, the work Giant Bomb’s Vinny and Drew put into this one is staggering. One hour of top notch analysis, funny asides, great editing and lots of behind the scenes footage.

Who do you think you’re talking to?

John Teti, writing for The Gamelogical Society on Microsoft’s E3 presser:

If the people on Microsoft’s Xbox team thought of their audience as human beings, they would have acknowledged some of the elephants in the room—like the Xbox One’s extraordinarily confusing used-games scheme or the privacy concerns regarding the always-on Kinect camera, which have only become more urgent as the nation realizes how thoroughly we are being surveilled. If they wanted to speak to people, Microsoft’s executives would not have ticked every box on their Buzzword Bingo card twice over. They know this talk of an “entertainment revolution” is bullshit, and we know it’s bullshit. Yet still they make us sit through this inane emperor’s-new-clothes charade, as they talk at length to nobody in particular.

For a few hours after Microsoft’s presser, right before Sony started presenting, I had already slightly moved away from leaning Microsoft for my next console. All I could think was, you’re not going to address anything the gaming public have been piling on you? Then fuel the fire with endless violent sequels on shooters, and racers we’ve seen before? Little to any indie presence? And then set the price at $500? The presentation was well paced, and there were a few exclusives I could get on board with. But John identifies exactly what left such a bad taste in my mouth.

Next generation

Tech writer and former Hypercritical podcast host John Siracusa really sets a high bar with his post regarding the likely fates of the XBox One, PS4 for and Wii U for the next console generation. Bottom line, it’s hard to guess who will come out on top now, but I agree completely with John’s belief that there isn’t going to be an “even divide” between these consoles.

If I were a betting man today, I’d say the Wii U will fall far, far short of the XBox One and PS4, both in terms of hardware and games sold. But it’s extremely hard to say now either Sony or Microsoft have the edge. We’ll learn more next week at E3.

The Xbox One uncertainty principle

Kotaku editor-in-chief Stephen Totilo:

I suggested that it would be useful if Microsoft could clear some things up. And I granted that, if you weren’t at the Redmond campus, you missed getting your hands on some of the best things about Xbox One. The new rumble in the controllers, for example. That feels next-level.

Was the anger really 20%? In my extended online world, it seemed broader than that. The mood away from Redmond was, at least among the gamers I saw online, the kind of stuttering, stammering frustration that comes with the dawning recognition that, in the Xbox One’s version of gaming’s future, you might not even be allowed to borrow a game from a friend without paying a fee. To console gamers of the last two decades, that seems mad.

Totilo really nails better than any other article I’ve read the massive confusion and PR problems that Microsoft has had since its XBox One unveil last week. It’s a shame on how much of this I think could have been preventable with better organization and preparation. Then again, maybe this is what we get with Microsoft comfortably winning the last generation of consoles: laziness, arrogance, and aloofness. Just ask Sony circa 2006.